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eCommerce + Ads

Google Ads with measurable results for an eCommerce

A retail brand with a limited ad budget wanted to know exactly where every euro was going.

Real case, anonymised for privacy. Metrics marked as pending will be published once the client confirms the exact figure.

The challenge

The advertising budget was small and they couldn't afford to spend it blindly: they needed clear results and to understand where every euro invested was going.

What we did

We set up Google Ads campaigns with conversion tracking from day one, and adjusted bids, keywords and ads month by month to get the most out of the available budget.

The result

  • ROAS (return on ad spend): [METRIC PENDING: confirm with client before publishing]
  • Cost per conversion: [METRIC PENDING: confirm with client before publishing]
Google

“We started with a small Google Ads budget and they helped us get the most out of it. Clear results month after month, and they always explain exactly where every euro goes.”

FC
Fernando Castillo

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